In a competitive real estate market like Bartlesville, Oklahoma, offering incentives can be a powerful way to attract buyers and close deals faster. Whether you’re a seller looking to stand out or an agent advising clients, understanding how to structure incentives in a sales contract is key.

Why Offer Incentives?

Incentives make your property more appealing by reducing buyer costs or adding value. Common reasons to offer incentives include:

• Faster sales in a slow market

• Competitive edge against similar listings

• Overcoming objections (e.g., high interest rates, repair concerns)

Popular Incentives in Bartlesville Real Estate

Here are some effective incentives to consider when drafting a sales contract:

1. Closing Cost Assistance

Many buyers struggle with upfront expenses. Offering to cover a portion of closing costs (typically 2-5% of the purchase price) can make your home more affordable.

2. Home Warranty Coverage

A one-year home warranty (covering appliances, HVAC, or plumbing) gives buyers peace of mind, especially for older homes.

3. Flexible Move-In Dates

If the buyer needs time to sell their current home, offering rent-back options or delayed closing can be a strong selling point.

4. Upgrades or Repairs

Credits for flooring, painting, or minor repairs can sweeten the deal without requiring upfront work.

5. Mortgage Rate Buydowns

With high interest rates, sellers can pay for a temporary (2-1 buydown) or permanent rate reduction to lower the buyer’s payments.

6. Personal Property Inclusion

Throwing in furniture, appliances, or even a lawnmower can make your offer more attractive.

How to Include Incentives in the Contract

To avoid misunderstandings, clearly outline incentives in the sales agreement:

• Specify the exact amount or item (e.g., “$5,000 toward closing costs”).

• Define conditions (e.g., “Valid only if closing occurs by [date]”).

• Consult a real estate attorney to ensure compliance with Oklahoma laws.

Final Tips

• Market the incentive in listings to attract attention.

• Balance cost vs. benefit—don’t overextend your budget.

• Stay flexible—some buyers may prefer different perks.

By strategically using incentives, you can make your Bartlesville property more appealing and secure a smoother sale. Always work with a trusted real estate agent or attorney to ensure your contract protects your interests.